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Amazon is flooding the zone with new TVs as it crosses 200 million Fire TV devices sold

A marketing image of Amazon’s Fire TV 2-Series television.
The budget Fire TV 2-Series sticks to HD resolution. | Image: Amazon

Amazon announced today that it has sold a total of over 200 million Fire TV devices. That number is a combination of Fire TV streamers, third-party TVs that run Fire TV software, and the company’s own televisions that debuted in 2021 (with new models introduced last year). The last update came at CES 2022, when Amazon said it had crossed 150 million sales.

Alongside that news, Amazon is introducing new TVs at the top and bottom of its lineup. It’s adding new sizes of the flagship Fire TV Omni QLED series and launching a new cheaper TV lineup called the 2-Series. These smaller-size budget sets are limited to HD resolution, but the entire pitch here is that you’re getting the Fire TV experience built in for prices that start at just $199….

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